Contributor: Chris Jones
Chris Jones, Principal, Strategos
This article was authored by Chris Jones, a principal at Strategos, and the winning team of Strategos-CBIG Innovation Challenge: Archisman Gupta, Diana Pesha, Shaun Twomey, and Preeti Viswanathan. All four are students of the University of Chicago Booth School of Business.
Why Most Innovation Programmes Fail
Starting with a blank sheet of paper is one of the more common pitfalls when innovating in business. Chris Jones looks at what companies should be doing to get a return on their...