How MATS® Keeps More Customers Smiling and Profits Up in Financial Services

09 January 2012 by MatsSoft

A lack of communication during the application process was losing one of the largest payment processors in the UK and increasing operating costs. By implementing MATS®, communication became more frequent, more automated and designed around customer preferences. Through cost-effectively keeping in touch with businesses, the client was able to improve customer satisfaction and the efficiency of its call-centre agents.

A pilot programme clearly demonstrated that this ultimately resulted in a 13.6% increase in conversion rates. And with each customer processing a high value of payments, that all makes a big difference to the bottom line. As well as a comprehensive end-to-end view of the customer experience, the business can now free staff to focus on more added-value tasks. Throw in lower operating costs, higher profits and superior customer experience and that's what we call happiness all round.

For more information download the free white paper available from the link below.