Marketing Plans: How to Prepare Them
Brands are estimated to represent at least 20% of intangible value of businesses on the major world stock markets. Brands combine with other tangible and intangible assets to create value.
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Declining service perceptions: proportion of consumers rating their last call... -
Despite spending millions on CRM, levels of customer satisfaction in the US... -
Asset split across selected economies. -
Brands are estimated to represent at least 20% of intangible value of...
