CDS Global, the world's largest business process outsourcer to the magazine publishing industry, today announced the launch of eHub, its time-based digital subscription and online payment solution.
eHub offers subscription management, real-time entitlement authentication and recurring payment processing to digital content providers. This platform expansion is fully integrated with CDS Global's current suite of turn-key order management, customer support and payment processing services.
Christianity Today, a well-known publisher of multiple titles, has broadened its long-term relationship with CDS Global by becoming one of the first publishers to use eHub.
"Christianity Today has expanded as a leader with multiple brands consisting of a digital subscription - each with a unique model," said Cory Whitehead, director of brand and digital marketing at Christianity Today.
"We're excited about the new possibilities we have with the eHub system and will be rolling this out in partnership with CDS Global throughout this year. eHub will put more useful and robust tools in the hands of our marketing team - from lead generation and subscription management to reporting and analysis."
According to the recent FOLIO: magazine study, 'Monetizing the Digital Revolution, 2nd Ed.', by 2016, publishers expect 40% of their total revenue to come from digital media.
"All organizations related to the media industry are being continuously challenged to adopt the latest in digital technologies," said Kristin Runyan, chief information officer and vice president of Product Management at CDS Global.
"CDS Global is committed to supporting our clients' digital initiatives. By enabling companies to provide time-based access to digital content, eHub will allow publishers to take a strategic step forward in monetizing the digital revolution."
Current features of eHub include:
• Broad customization of subscription timeframes
• Real-time verification of paid content ownership
• Reporting of earned vs. deferred revenue tracking and marketing metrics
• PCI DSS Level 1-compliant payment processing in real time
• Seamless integration with online acquisition, customer care and third-party APIs
• Failsafe disaster recovery plan
Visit the company's website to learn more about CDS Global's eHub digital management solution.
