Contributor: Martin Loat
Martin Loat, Managing Director, Grasswhispers
Martin advises clients on communications strategies, tone and tactics and oversees message development and script writing.
Martin started his career as a journalist on business magazines and national newspapers before becoming a public relations professional, advising clients such as MTV, Eurosport, Turner Entertainment, CNN, Viacom, Capital Radio, Telegraph Group and many more.
Martin has been a judge on both the Chartered Institute of Public Relations and PR Week annual awards and he recently featured in the PR Week Power Book of influential communicators.
Voice broadcasting technology has made the communication between CEOS and their staff as easy as picking up a phone. Martin Loat, managing director at Grasswhispers, explains...