Contributor: Matt Shepherd-Smith

Matt Shepherd-Smith, CEO, TBWA\London

Matt Shepherd-Smith

Matt Shepherd-Smith began his career at Still Prince Lintas in 1989. He worked for Leo Burnett and Bates Dorland before joining TBWA\London in 1998. He became CEO in 2006.

Philosophy of Disruption
Advertising agency TBWA's philosophy of 'Disruption' has been used by some of the world's leading companies. Chief executive Matt Shepherd-Smith explains to Michael Jones how shunning the norm –...